ENTROPY X THIRTEEN
“group therapy” streetwear pop-up
art direction, design
2016
Group Therapy (formerly ’Thirteen’) is a streetwear pop-up exploring mental illnesses within our culture. For the Chicago installation, Thirteen collaborated with Entropy Threads to incorporate ideas about waste in fast-fashion and the negative effects on society and our ecosystem.
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The audience was invited to witness and interact with our two brands in a curated environment as models performed a runway-style showcase. Together, we created unique and limited-edition screenprinted garments, along with various giveaways, such as branded squirt guns and reusable totes.
Creative direction: Richmond Parakhen
Art direction: Nick Marchese
Hair stylist: Ryan Burrell
Makeup artist: Alexis Recchia
Models: Shaheem Anderson, Jaida Bentley, Danny Ngo, Danae Danzl, Langan Jenkins, Christina Nguyen, Kenjae Rutledge, Justin Andrewin
Photography: Liz Fang
Video: Alison Bauer
location: FLAUNT Wicker Park
November 14, 2016
The audience was invited to witness and interact with our two brands in a curated environment as models performed a runway-style showcase. Together, we created unique and limited-edition screenprinted garments, along with various giveaways, such as branded squirt guns and reusable totes.
Creative direction: Richmond Parakhen
Art direction: Nick Marchese
Hair stylist: Ryan Burrell
Makeup artist: Alexis Recchia
Models: Shaheem Anderson, Jaida Bentley, Danny Ngo, Danae Danzl, Langan Jenkins, Christina Nguyen, Kenjae Rutledge, Justin Andrewin
Photography: Liz Fang
Video: Alison Bauer
location: FLAUNT Wicker Park
November 14, 2016